DIGITAL BUSINESS PROGRAM (S1)

Become a Startup CEO in the Future!

What is a Digital Business Program?

The Digital Business Study Program is a college major that focuses on learning how to use digital technology to create, manage, and develop a business. This program combines business management science with information technology to prepare students for the increasingly developing digital era.

Career Opportunities in Digital Business Study Program

Graduates of the Digital Business Study Program have a wide variety of career opportunities, including:

  • Digital Marketing Specialist : Develop and manage digital marketing strategies to increase visibility and sales of products or services.
  • E-commerce Manager : Manage online business operations, including sales, logistics, and customer service.
  • Data Analyst : Analyze business data to provide insights that can help decision making.
  • Social Media Manager : Manage social media strategy and content to build brand awareness and engagement.
  • Product Manager : Manage digital product development from concept to launch.
  • User Experience (UX) Designer : Design optimal user experiences for digital products.
  • Consultant Digital Business : Providing advice and solutions to companies for digital transformation.
  • Startup Founder : Establish and manage technology-based businesses.
  • IT Project Manager : Managing information technology projects in a business context.

Who is Right to Join the Digital Business Study Program?

The Digital Business Study Program is suitable for those of you who:

  • Interested in digital technology and innovation.
  • Have an interest in business and entrepreneurship.
  • Enjoy working with data and analysis.
  • Have creative and strategic thinking skills.
  • Open to learning about the latest digital trends and tools.
  • Want to develop problem-solving and decision-making skills in a digital context.
  • Have good communication and teamwork skills.

Digital Business Study Program Curriculum Highlights

The Digital Business Study Program curriculum usually includes various courses that combine business management with information technology. Here are some of the courses that are generally taught:

  • Introduction to Digital Business : Business fundamentals in a digital context.
  • Information Technology and Information Systems : Introduction to information technology and its application in business.
  • Digital Marketing : Marketing strategies and techniques through digital platforms.
  • E-commerce : Online business principles and practices.
  • Business Data Analysis : Data analysis techniques for business decision making.
  • IT Project Management : Information technology project management in business.
    Design and Development
  • Digital Products : The process of developing digital products from concept to implementation.
    Innovation and
  • Digital Entrepreneurship : Driving innovation and entrepreneurship in the digital age.
  • Digital Business Law and Ethics : Legal and ethical aspects in digital business.
  • User Experience (UX) and User Interface (UI) Design : Design principles for optimal user experience.

Dr. Benny Prakarsa Yustianto, M.M.

Head of Digital Business Study Program, STIE Krakatau

FAQ

Most frequent questions and answers

STIE Krakatau provides Regular Classes with a class schedule from Monday to Thursday at 08:00 WIB and Employee Classes with a class schedule from Friday to Saturday at 08:00 WIB.

STIE Krakatau provides Foundation, Santri/Tahfidz, KIP and Community Development scholarships.

With Hybrid classes, students can study online and offline at the same time.